Mobilegeddon: Google to revolutionize search engine for mobile platform from April 21

Google will soon change the way how the search engine recommends websites on smartphones wherein it will favour those websites that Google defines as "mobile-friendly" and make them appear at the top of the rankings.

Updated: April 21, 2015 3:28 AM IST

By ANI

Mobilegeddon: Google to revolutionize search engine for mobile platform from April 21

Google-Mobiel

Google will soon change the way how the search engine recommends websites on smartphones wherein it will favour those websites that Google defines as “mobile-friendly” and make them appear at the top of the rankings. According to Stuff.co.nz, websites that do not meet the description will be demoted in Google search results on smartphones while those meeting the criteria will appear in top rankings.

Google’s new formula will have a huge impact on how and where people spend their money, provided more people are relying on their smartphones to compare products in stores and look for restaurants. Itai Sadan, CEO of website-building service Duda said that some sites will see a drastic change in the number of people visiting their websites from mobile devices. Dubbed the Mobilegeddon, Google’s new algorithm will revolutionize the way content is delivered on mobile but is unlikely to have an impact on normal browsers.

Find out if your website is mobile friendly or not here.

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